Academy
Spaced-repetition lesson tracks for your trade. Five minutes a day, sequenced so the material sticks.
Sales training for the trades
Train your reps to close,
until it's second nature.
The sales-training app built on how the brain actually learns. Daily 5-minute reps that stick, for a fraction of a $5,000 course.
See it in action
Watch the app do its work
A short walkthrough of a daily session: the drill of the day, a live role-play, and where your progress lands after five minutes.
Demo video goes here
A 3-5 minute walkthrough, straight from the app.
Training isn't the problem. Forgetting is.
Courses get watched once and forgotten. Ride-alongs don't scale. Role-play in the truck feels awkward, so nobody does it.
90%
of new material is forgotten within a week without reinforcement
1x
how often most courses are ever watched
5 min
what a daily rep actually needs to stick, done right
How it works
Built on four decades of learning science
Recall it from memory. It comes back right before you'd forget. Mixed with everything else, until it's a reflex. That is the whole method, and it works.
I
Retrieval practice
You recall it from memory, which is what actually builds the memory.
II
Spaced repetition
It comes back right before you would forget it, so review stays short.
III
Interleaving
Topics mix on purpose, so you learn to pick the right response, not just the familiar one.
IV
Overlearning to automaticity
You keep drilling past 'got it right' until the answer is a reflex.
What's inside
A full training hall in your pocket
Every session is five minutes or less. Every feature exists to make the right words come out at the kitchen table.
Live role-play
Practice full conversations against a realistic homeowner who pushes back, any hour, no partner needed.
The Playbook
The Tides Method and every framework in it. Read it once, drill it after.
Rapid drills
Thirty-second rounds that sharpen one response at a time.
Objection games
Timed objection rounds that reward speed and accuracy.
Objection vault
Every objection you will hear at the kitchen table, with answers that fit how you sell.
Drive Mode
Hands-free reps between appointments. The truck becomes training time.
Progress + streaks
See exactly what is sticking and what needs another pass.
Manager dashboard
Watch the whole team's reps, streaks, and weak spots from one screen.
Built for what you sell
Pick your trade. Every drill, role-play, and lesson tailors to the jobs you bid and the objections you actually hear.
Roofing
Exteriors
Concrete
Outdoor Living
Pools & Spas
Interior Remodeling
Home Builder
ADU
Pricing
Less than one lost job a year
Cancel anytime. No contract. Start with a 7-day free trial and keep it only if it earns its place.
Individual
For the rep who wants to get sharp.
$73/month
billed at $873/year
- Full Academy, drills, and role-play
- Objection vault and objection games
- Hands-free Drive Mode
- Progress tracking and streaks
- 7-day free trial
Team
For contractors who train a crew. 3 seats minimum.
$73/user/month
billed yearly, before team discounts
- Everything in Individual, for every seat
- Manager dashboard across the whole team
- Custom branding with your company name
- Team streaks and accountability
- Priority support
Teams of 3+ save 20% (about $58/user/mo)
Teams of 10+ save 35% (about $47/user/mo)
From the field
Contractors are just starting to train this way
“Early-rep testimonial placeholder. The first reviews land here as crews put in their daily reps.”
“Early-rep testimonial placeholder. The first reviews land here as crews put in their daily reps.”
“Early-rep testimonial placeholder. The first reviews land here as crews put in their daily reps.”
Fair questions
Straight answers. If yours isn't here, write to jordan@bluetideexteriors.com.
Do I need a course too?
No. A course teaches material once; SalesKata is where that material becomes reflex. If you already have a course or a playbook, the drills reinforce it. If you don't, the Academy tracks cover the fundamentals for your trade.
Answer 1How is this different from watching videos?
Watching is passive, and most of it is forgotten within a week. SalesKata makes you retrieve the answer from memory, at the moment you are about to forget it, until the response is automatic. That is the difference between recognizing material and being able to use it at the table.
Answer 2Can my whole team use it?
Yes. The Team plan covers every seat with a manager dashboard and custom branding. Teams of 3 or more save 20% per user, and teams of 10 or more save 35% per user.
Answer 3Which trades does it cover?
Roofing, exteriors, concrete, outdoor living, pools and spas, interior remodeling, home building, and ADUs. You pick your trade and every drill, role-play, and lesson tailors to what you actually sell.
Answer 4Start training today
Seven days free. Five minutes a day. The first rep who closes on reflex pays for the year.